Hunter Kelly

NYC

Creative strategist with 7 years of experience making ads.

I’m a...

Country Mouse In The Big City
I’m proud to bring the pragmatism of my rural, working class upbringing to the board rooms of Madison Avenue. 

Ambidextrous Thinker
I believe tapping into both “sides of the brain” is crucial to great strategy – that a gut feeling for the bigger picture of things is just as powerful as a revealing piece of data.

Planner Who Believes Greatness Can’t Be Planned

In my experience, the best laid framework will never be as creatively fruitful as staying flexible and knowing how to pounce on opportunities as they come. 

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EAGLE CREEK - Quit Your Job
BACKGROUND
Eagle Creek is a high end adventure luggage brand that turned to my team for a campaign that would raise brand awareness with a younger demographic. 

STRATIGIC UNLOCK
Like the rest of America, the vast majority of young people don’t use their vacation time as they should. But many likely don’t realize that the benefits of travel go far beyond just having new pictures to post. This campaign activated on social and in-store, encouraging young people who felt chained to their desk to take a break from work to enhance their life skills, wellbeing, and worldly knowledge.